NABA Radio In-car User Experience (UX) Guidelines

Earlier this year, the first NABA Radio In-car User Experience (UX) Guidelines were published. Developed collaboratively with WorldDAB and based heavily upon their UX Guidelines, these documents together define the features and capabilities which listeners want in car radios. The goals of this session are to introduce these Guidelines to North American radio broadcasters, to highlight the regional differences and the reasons behind those, and to explain how receiver manufacturers and broadcasters can work together in accordance with the Guidelines to keep radio prominent in the connected car. Some time will also be spent discussing the efforts of a global consortium, led by NAB and Xperi, to bring full terrestrial radio functionality to the Android Automotive platform, as well as a brief summary of a Car Buyer’s Survey conducted by Edison Research which offers some valuable insights into the power of radio in vehicles.