Chris Hock is a senior leader with a wealth of experience creating and bring new software solutions to market in both large companies and equity- and venture-backed start-ups. In his current role as GM for Primetime Advertising, Hock is responsible for delivering solutions that drive revenue and profit growth by enabling Media and Entertainment companies acquire, engage and monetize high-value audiences with compelling streaming experiences.
Hock is currently a board member of the Streaming Video Alliance and co-chairs the Advertising Working Group. He is a regular contributor in the IAB’s Digital Video Committee and has participated in several other TV and video related standards organizations such as CTAM, SCTE, NATAS, and ARF. He has been named a “Streaming Media All Star” by StreamingMedia.com, a “Top 40 IPTV Movers and Shakers” by DailyIPTV. Video Leadership and has earned an Emmy Award for Streaming Media Technology and Engineering from the National Academy of Television Arts & Sciences.
- Challenges and Opportunities in Future Proofing Video Ad Monetization (Track B)
- Monday, April 25 • 2:45 PM - 3:15 PM