Woidke, Paul

Woidke, Paul

Industry Consultant at pdw consulting

Paul Woidke is an electronic media and advertising professional with more than fifty years of international broadcasting and cable experience. In his career, he has focused on the development of advanced advertising technologies with a special emphasis on the integration of business cases and technology especially in the areas of addressability, interactivity, measurement, and campaign management systems.

Now working as an independent industry consultant, in the past Woidke has held SVP and CTO positions with OpenTV (The Kudelski Group), Comcast Spotlight, Adlink Cable Advertising, and Jefferson-Pilot Broadcasting.  

Woidke chairs the Digital Video Subcommittee's Working Group Five of the Society of Cable Telecommunications Engineers. WG5 focuses on digital program insertion (DPI) and has played a leading role in the development of numerous standards that support the splicing of commercial content into digital program streams.  


Innovative Methods for Distribution of Television Broadcasts Over MVPDs
Saturday, April 23 1:55 PM - 2:55 PM